As a company, we constantly try out new technologies and resources to help us improve our software. The text of the software is especially important when developing customer-centric products. Providing applications in our customer’s native language has a significant effect on the user experience. We, therefore, analyzed various app localization systems and decided to share some of our results.

Translation Management, in short, deals with the method of converting text from one language to another. The goal is to provide an equivalent message in the target language as well as in the source one. The translation method juggles the correct rules of grammar and syntax for each language.

Reasons Why Translation Management Is Important

• Localized software is more intuitive and easier to use. This results in increased consumer service and makes it easier to reach new markets. Less happy customers mean a rise in revenue.
• This leads to fewer customer service requests because people understand the applications better. The big time saver for a lot of teams.
• This helps software developers to make their goods more appealing in new markets, as it brings one reality to the fore.

Translation management tools help software developers simplify the process of translating text from one language to another. A great translation management tool helps to improve translation speed and efficiency continuously as new features are delivered.

Best-In-Class Methods for Handling Translation

• Smartling: one of the leading information management systems and language service providers
• LingoHub: for us – one of the true champions of digital translation management.
• Phrase: previously known as PhraseApp, they are one of the leading teams.
• Crowdin: a conventional localization provider
• Transifex: a well-known translation management tool often used by businesses for smartphones + website translations.
• Lokalise: one of the leading tech vendors with a strong emphasis on collaborative translation management.