The things we end up explaining on every call.

What a CRM actually costs, why a fabric catalogue dies on a 3G phone, which WhatsApp messages Meta will block. Written for the owner making the decision, not for other developers.

NOTES IN THE LAUNCH SET TRADES COVERED EMAIL A MONTH, NO MORE GHOSTWRITERS INVOLVED
01 — THE NOTES

Nine to start with, by trade.

WordPress: Theme vs. Template
Digital Marketing 3 min read

WordPress: Theme vs. Template

The web design environment contains a whole library of technical terminology and business jargon, which is often overwhelming. WordPress too, our favorite content management system (CMS), adopts such lingo which can conf...

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Search Engine Optimization vs. Pay Per Click
SEO 2 min read

Search Engine Optimization vs. Pay Per Click

The discussion around SEO and PPC has been going on for years, to find out which one is better among both of them. It is difficult for the users to choose from purchasing your way to the top of search engines through the...

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Different Types of Search Engine Optimization
SEO 2 min read

Different Types of Search Engine Optimization

SEO is a technique which is used basically to boost the website rankings on search engines like Bing, Google, etc. it is being used by small or large business nowadays. This method is very effective, if the user wants re...

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02 — ONE EMAIL A MONTH

No newsletter voice, just what we learned.

One note a month: what we shipped, what broke, and the thing a client taught us the hard way. Unsubscribe link in every email, and we never pass the address on.

FREQUENCY

Once a month, start of the month. Never a second send.

LENGTH

About 600 words — one idea, worked through properly.

YOUR DATA

Stored by us, used for this list only, deleted on request.