Today we are living in a fairly digital age. Computers have only become thinner and websites fatter, so make sure your designs keep up with the ever-changing digital landscape is crucial if you want to keep your business visible. With new phones and computers being pumped out annually, designers are working harder than ever before to keep up with systems being constantly updated. We say “the first impression is the last impression.”

Smartphones were rapidly bursting in popularity and demand for mobile responsive websites. If you can’t keep your designs up-to-date as the technology speeds towards an endless finish line, then your business will be left in the dust.

The design of your web site might make or break your business. If the first thing a person sees about you is a poorly designed or outdated or confusing website, then you may lose their chance to become a potential client. All other aspects of your marketing will point back to your website, whether it’s social media or any other kind. If that landing page doesn’t look good then basically everything else marketing money has been wasted.

What makes a good web design?

For good website design you have to focus on these things:

Response time:

Individuals are getting fewer patients by day in an age of instant information. If your website takes more than a few seconds to load, there aren’t many people waiting around.

Consistency:

Overall people love consistency, particularly online. Any website that wants to be even remotely successful on every page should have the same font, format, and color scheme on it. The human eye can recognize more than you might think, so any slight page-to-page inconsistency could prove distractive.

A Clear Design:

This hears navigation back but it bears repeating. If your website is confusing to look at, has no clearly listed contact details or if someone is unable to tell you immediately what your business is doing by looking at the home page, you may not have a website at all.

Navigation:

It’s great to have your website packed with information, but it’s all for nothing if the average person cannot find its way around.