How PWA has become a perfect match for e-commerce Business?

How PWA has become a perfect match for e-commerce Business?

Wed, 07 Apr 2021

People are no longer tie-up to their desktops and don’t even need to carry bulky laptops anymore. When people want to use the internet, they just need to twitch their phones out of their pockets. Because Smartphones can do almost anything you can do on a desktop computer. The mobile revolution has conducted on the development of new software called the Progressive Web Application (PWA). It increases your online business and also able to improve user experience and give a handsome ROI, providing great value for your money. There are many Web Apps for e-commerce that are available in the market but PWA is the preferred choice it provides modern web capabilities and a near app-like User Experience.

What is PWA?

A Progressive Web App (PWA) can be described as modern technology and it is a software application that delivered by the web and is built using common web technologies like HTML, CSS, and JavaScript. It provides working offline, pushes notifications, and device hardware access, enabling creating user experiences like native applications without having any restriction to download from the Play Store or App Store. PWA comes with many advantages like fast load times, great user navigability, and built-in intelligence to capture user behavior and preferences to tailor a personalized experience.


Common Obstacles for e-commerce websites

  • Identifying the right products to sell
  • Getting the elusive customer
  • Driving enough targeted traffic
  • Finding the right leads
  • Shopping cart abandonment
  • Retention of customers


Solutions from PWA

  • It helps with the proper steps to identify customers and verify information
  • Efficiently analyze and research competitors activities
  • Formulate a winning strategy
  • Get an insight into customer behaviour and detect buying patterns
  • Help shorten the form-filling process and ensure there are no bugs
  • A seamless process from ordering to shipping and help build trust through live chats